Institute of Flowers

Learn | Grow | Bloom

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Wedding or event venue decorated with pink and white flowers, greenery, and elegant lighting, set up with chairs facing a floral arch and a bench, with a red carpet aisle.

Welcome to The Institute of Flowers

The Institute of Flowers (IOF) is the professional voice of Irish floristry, dedicated to raising the profile of the industry and celebrating the talent within it. We bring florists together, provide recognition for their work, and create opportunities that support growth and excellence. Through collaboration and shared expertise, we are shaping a vibrant future for floristry in Ireland

EXPLORE MEMBERSHIP

Membership for all Florists.

The Institute of Flowers (IOF) is the professional voice for Irish floristry, bringing together students, florists, businesses, and educators to support, recognise, and strengthen the industry. Becoming a member gives you access to exclusive resources, networking opportunities, and discounted training—helping you grow and thrive in your floristry career or business.

Explore our membership options and find the one that best suits you.

WHAT OUR MEMBERS ARE SAYING:

“[I love]learning new skills especially from a master florist!”

“Using multiple sustainable methods- I was able to see what worked best and what I will now apply to my business”

A woman in a white wedding dress holding a long cascading bouquet of colorful flowers, with greenery and flowers in the background.
Guests seated at round tables with white tablecloths, floral centerpieces, and lit candles in a decorated banquet hall with draped ceilings, chandeliers, and large windows with curtains.

The IOF Today

The Institute of Flowers (IOF) is a not-for-profit organisation, run by a dedicated board and supported on a voluntary basis. Every decision we make is guided by what is best for the industry and the florists within it.

Floristry is a skilled profession that deserves recognition, business support, and a clear path for succession. The IOF exists to champion florists, strengthen businesses, and secure the industry's future.

Success today means embracing digitalisation, collaboration, and growth. We provide the recognition, training, and opportunities florists need to thrive, adapt, and inspire the next generation.

Our Guiding Pillars

✔ Recognition – Championing florists as skilled professionals.

✔ Community – Creating a strong, supportive network.

✔ Growth – Supporting business success and career development.

✔ Succession – Encouraging and enabling new talent.

✔ Digital – Helping florists embrace technology for business and creativity.

The IOF stands for florists, by florists, shaping a stronger, sustainable future for the industry.

CONTACT US

Join our community.

Group of five people standing on stage holding a sign for The Institute of Flowers at a presentation or event, with two screens displaying related images behind them.
Display of pink, white, and yellow roses arranged in paper and plastic bags at The Institute of Flowers, with a large green and white sign in front.
Group of women gathered around a large flowering tree, with some women observing and one woman using scissors to trim the tree inside a greenhouse or botanical garden.
A model in a wedding dress sitting on a purple velvet bench surrounded by styled floral arrangements, by Sabine Darrell, pumpkins, and candles on a red carpeted floor.