Blog
Your professional resource for industry news, delivering timely updates on market trends, seasonal availability and business developments that impact your practice. Through our in-depth interviews with leading industry figures, we provide valuable perspectives from across the floral sector!
Greenwashing: What Ireland’s New Environmental Claims Law Means for Florists
The Language We Use Matters: Greenwashing and Irish Floristry
New environmental marketing regulations are changing how florists communicate sustainability claims. From floral foam and packaging to locally grown flowers and eco-friendly products, the words we use matter. Discover what the new legislation means for Irish florists, how it affects everyday business practices and why transparency is more important than ever.
Budget 2026 — What It Means for Floristry Businesses in Ireland
Budget 2026 introduces several key measures that will directly affect Ireland’s floristry businesses — including increases to the national minimum wage, PRSI, and carbon tax, as well as extended supports for energy costs and electric vehicles. Florists should prepare for higher employment and delivery costs, review pricing structures, and explore new opportunities through sustainability and innovation incentives.