Blog
Your professional resource for industry news, delivering timely updates on market trends, seasonal availability and business developments that impact your practice. Through our in-depth interviews with leading industry figures, we provide valuable perspectives from across the floral sector!
How One Workshop Helped Shape Bloom 2026
What started as a one-day wearable floristry workshop with Diana Toma quickly became one of the building blocks behind the success of Bloom 2026. Hosted at Tanners Foliage Farm and supported by Positive2Work Skillnet, the workshop gave Irish florists the opportunity to learn from one of Europe’s leading educators, developing skills, confidence, and creativity that could be seen throughout Bloom. From stunning wearable designs to award-winning floral displays, the impact of education was evident at every turn.
A Masterclass in Colour – Allison Hood Wins Best Use of Colour at Bloom 2025
Allison Hood of Allison Hood Flower School wowed judges with a breathtaking floral headpiece that danced with colour. Her use of garden blooms, wild textures, and perfectly balanced hues earned her the Best Use of Colour award at Bloom 2025. A triumph of creativity, craft, and colour harmony.