🎨 Designing with Colour Confidence — A Full-Day Workshop with Adele Roche
Colour isn’t just what we see — it’s what we feel.
It shapes how customers connect, how they buy, and how your brand is remembered.
On Sunday, 2nd November, the Institute of Flowers welcomes Adele Roche to Killeen Castle for a full-day workshop that explores the powerful role of colour in floristry and retail.
This immersive experience, Designing with Colour Confidence, is designed for florists who want to transform the way they use colour — from their designs to their displays, their branding to their sales strategy.
💡 What You’ll Learn
Adele will guide participants through the psychology of colour — uncovering how colour influences perception, mood, and buying decisions. You’ll discover how to create palettes that evoke emotion, strengthen your brand identity, and elevate your floral storytelling.
Throughout the day, you’ll:
🌸 Learn how colour affects customer behaviour and sales
🌸 Develop brand-specific colour stories that reflect your business values
🌸 Explore the trends and meanings behind popular colour combinations
🌸 Design with intention — crafting arrangements that truly connect with your clients
🌸 Enhance your retail merchandising with colour that draws attention and sells
🌸 Build your own “ME Moodboard” using flowers, texture, and tone to represent your brand
🌷 Why It Matters
Understanding colour is one of the most powerful — and underused — tools in floristry.
From the bouquets you sell to the way your shop feels when someone walks in, every colour choice tells a story.
Adele’s workshop gives florists the tools to make those choices with confidence — building connection, trust, and increased value through intentional design. Whether you run a retail shop, focus on weddings, or simply want to elevate your visual storytelling, this day will change the way you think about colour.
🏰 Event Details
📍 Location: Killeen Castle
📅 Date: Sunday, 2nd November
🕤 Time: 9:30 AM – 5:00 PM
This workshop is open to all professional florists. Spaces are limited — early booking is advised.
✨ Discover the power of colour. Design with confidence. Sell with purpose.
[Book your place now →] (Click Here)
