Know Your Costs, Grow Your Profits with Morgan Douglas Nuth

17 Nov

As florists, we’re artists at heart — driven by creativity, emotion, and beauty. But behind every bouquet and every design is a business that deserves to thrive. That’s where Morgan Douglas Nuth steps in.

This January, the Institute of Flowers is delighted to welcome Morgan back to Ireland for a two-part business mentoring programme designed specifically for florists who want to take control of their numbers and strengthen their financial foundations.

Why This Workshop Matters

Running a successful flower business is about more than just great design — it’s about knowing your costs, understanding your outgoings, and making decisions based on facts, not guesswork. Morgan will guide participants through the essential systems and habits that support profitability, sustainability, and long-term growth.

What You’ll Learn

💼 Clear record-keeping that helps you see where your money goes
🌿 Understanding production costs and improving efficiency
💐 Smarter pricing to protect margins during busy seasons
📈 Seasonal opportunities and growth planning
🚀 Exit strategies and business sustainability

How It Works

Part One — 18 January 2026
Morgan will help you build a clear picture of your costs, set goals for the year ahead, and give you practical homework to apply during the Valentine’s and Mother’s Day rush.

Part Two — 29 March 2026
After peak season, you’ll regroup to review your results, analyse performance, and refine your strategy for consistent growth.